Privacy Policy

Last updated: March 2025

1. Introduction

Home Eye Care ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services or visit our website.

We take your privacy seriously and have implemented measures to ensure that your personal information is handled responsibly and in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

We may collect several types of information from and about users of our services, including:

Personal Information

  • Name, postal address, email address, and telephone number
  • Date of birth
  • NHS number (for NHS-funded services)
  • Medical history relevant to eye care
  • Health and medical information
  • Prescription information
  • Payment information

Usage Information

  • Information about your visits to our website, including traffic data and the resources that you access
  • IP address, browser type, and operating system
  • Referring websites and search terms

3. How We Use Your Information

We use the information we collect about you to:

  • Provide our eye care services to you
  • Process and manage your bookings and appointments
  • Communicate with you about your eye care
  • Process payments and maintain records
  • Comply with NHS and healthcare regulations
  • Improve our services and website
  • Send you promotional materials (with your consent)
  • Respond to your inquiries and provide customer support

4. Information Sharing and Disclosure

We may share your personal information with:

  • Healthcare professionals involved in your eye care
  • NHS authorities (for NHS-funded services)
  • Service providers who assist us in operating our business
  • Legal and regulatory authorities when required by law

We do not sell your personal information to third parties. Any third parties who process your data on our behalf are bound by data protection agreements that ensure the security of your information.

5. Data Security

We have implemented appropriate security measures to protect your personal information from accidental loss, unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on secure servers. Payment transactions are encrypted using SSL technology.

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Data Protection Rights

Under data protection laws, you have rights including:

  • Right to access - You have the right to request copies of your personal information.
  • Right to rectification - You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
  • Right to erasure - You have the right to request that we erase your personal information, under certain conditions.
  • Right to restrict processing - You have the right to request that we restrict the processing of your personal information, under certain conditions.
  • Right to object to processing - You have the right to object to our processing of your personal information, under certain conditions.
  • Right to data portability - You have the right to request that we transfer the data we have collected to another organization, or directly to you, under certain conditions.

7. Cookies

Our website uses cookies to enhance your experience. Cookies are small files that are placed on your device when you visit our website. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies.

8. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

9. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Home Eye Care
Email: privacy@homeeyeclinic.co.uk
Phone: 0800 246 5965
Address: Unit 2, 41 Landor Street, Birmingham, B8 1AE